Take your business to the next level with the Traffic Light Gap Map
Discover which part of your finance engine needs your attention first: Cash Flow, Reporting, or Performance.
This quick self-diagnostic helps leaders visualize their biggest financial blind spots in minutes. By mapping your metrics across red, yellow, and green zones, you’ll instantly see where you’re losing time, cash, or control and where you’re already strong:
- Takes less than 3 minutes
- Free instant report delivered to your inbox
- Clear visual of your top priorities and action steps
Take your business to the next level with the Traffic Light Gap Map
Discover which part of your finance engine needs your attention first: Cash Flow, Reporting, or Performance.
This quick self-diagnostic helps leaders visualize their biggest financial blind spots in minutes. By mapping your metrics across red, yellow, and green zones, you’ll instantly see where you’re losing time, cash, or control and where you’re already strong:
- Takes less than 3 minutes
- Free instant report delivered to your inbox
- Clear visual of your top priorities and action steps
Don’t just take our word for it, see what others have to say

Joel has made the difference for me and guided our company financially to a better grip on results. His guidance in this gave me insight and control and reassured me enormously.
G. Oostrom
Managing Director

I can confirm Joel to be an insightful and inspiring thought partner. He helped us identify opportunities to think about our business in a better way and then assist with the execution of a successful turnaround in one of our loss-making businesses. Joel's guidance was invaluable, and I can firmly recommend him as a CFO or coach for your personal and business wellbeing.
J.Blanco
Former Global President, Crawford & Company

Joel Schenk and his team have been game-changers for us. Joel’s strategic clarity, deep empathy, and hands-on approach helped us transform complexity into clear, actionable steps. He became an extension of our team from day one bringing structure, focus, and peace of mind. A true partner in purposeful growth, helping us all "sleep better at night".
N. Hepple
Director HBA Legal

Joel helped me address concerns I had in financial performance and growth. His guidance helped us successfully acquiring several companies to keep momentum and expand European Operations in a thoughtful manner. His analytical thinking and personal, open and honest way of communicating builds trust among all stakeholders and it will give great coaching experience to any business leader.
C. Von Krogh
Former President of a large firm
